Maple Leafs booted from CBC telecast
For the first time in more than 40 years a regular season Maple Leafs game on a Saturday night did not air on the CBC. Since 1972, every Maple Leafs Saturday night hockey game has aired in the iconic Hockey Night In Canada slot.
The Rogers strategy this NHL season has been to show games on CBC, City TV and on Sportsnet, where the Leafs-Sens match was placed on Saturday.
While the “Battle of Ontario” did appear on Rogers Sportsnet, the fact that the Maple Leafs were not in their traditional CBC slot reflects on Toronto’s embarrassing performance this season.
Similar to the team’s effort, late-season ratings for Leafs games have been on a decline and decision makers at the network are counting down to their season end.
A Saturday night Leafs game earlier in March against the St. Louis Blues only drew an audience of 743,000: the lowest the team has ever drawn on a Saturday night.
Although the Leafs may be the most popular ratings draw across Canada — their fans’ patience is starting to wear very thin.
Don’t for a second think that a decision like the one made on Saturday night was just the T.V. execs wanting to shake things up for fun…
Are you still watching Maple Leafs games?