You may see some young kids walking around with Rolling Stones, ACDC and Beatles t-shirts from clothing retailer H&M. I’m certainly not knocking it I think it’s great to see these bands still being idolized by kids, that is if they even know who the bands are. Hopefully they’ve been raised right ;). This story is kind of funny though. A bunch of metal fans decided to prank H&M over their “metal band” clothing line.
The story goes, H&M began selling heavy metal-themed items displaying band names like Mortus, Motmros, Blast, Grey, YVAEH, Lany, Crepuscular and more. These bands however don’t exist, they’re made up, the clothing is supposed to just have a metal fan look about them.
A group of metal fans didn’t like this so they decided to prank H&M by actually creating these bands. They made a mock record label called Strong Scene Productions and devised biographies for the fake bands. They even recorded some fake songs. They didn’t hold back either, some of the material, logos and fake songs the fans created are quite offensive.
Why would they go to all the trouble? One of the pranksters said they did it “to create discussion on the fact that metal culture is more than just ‘cool’ looking logos on fashionable clothes, and has many more aesthetic and ideological aspects in different subgenres than what some corporations are trying to express. The metal scene is varied, controversial and a sort of a wolf you can’t chain into a leash and expect it to behave on your terms like a dog.”
There’s more to metal heads than loud music and head banging.